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    • DEPARTMENT OF MARKETING MANAGEMENT

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    2. Courses
    3. FACULTY OF BUSINESS AND ECONOMICS
    4. DEPARTMENT OF MARKETING MANAGEMENT
    Comprehensive Degree Exit Exam 2
    Summary
    Comprehensive Degree Exit Exam 1
    Summary
    International Marketing
    Summary
    Principles of Marketing
    Summary
    Retail Marketing
    Summary
    Marketing Information System
    Industrial and Business Marketing
    Summary
    Product and Brand Management
    Summary
    Integrated Marketing Communication
    Summary
    Marketing Research
    Summary
    Tourism and Hospitality Marketing
    Summary
    Salesmanship and Sales Management
    Summary
    Channel and Logistics Management
    Summary
    Comprehensive Degree Exit Exam I
    Summary
    Strategic Marketing Management
    Summary
    Senior Research I
    Summary
    Comprehensive Degree Exit Exam II
    Summary
    Senior Research II
    E- Marketing
    Summary
    Business Ethics and Social Marketing
    Summary
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    Vision & Mission

    Vision

    The Vision of St. Mary’s University is to become among the leading higher education centers of academic excellence in teaching-learning, research, publications and community services in East-Africa and contribute to the development of Ethiopia.

    Mission

    The Mission of St. Mary’s University is to offer conventional and distance education that is accessible to the larger society through reasonable tuition focusing on quality and standards in teaching, research and outreach services. 

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    Phone : +251 11 553 80 17 /20

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